Case Study · Adele H. Stamp Student Union
Gamifying Campus Life: How UMD STAMP Drove 1,900+ Challenge Completions in a Day
The Challenge & Solution
The Goal
UMD's Adele H. Stamp Student Union needed an interactive, low-friction activity for Terps After Dark to drive student union discovery and engage campus attendees without taxing event staff.
The Solution
UMD deployed RandezVous, an enterprise campus gamification platform that lets university teams launch custom mobile scavenger hunts, photo challenges, and location-based quests in a secure, domain-locked environment.
Pilot Highlights
156
Unique Participants
Onboarded seamlessly via an @umd.edu domain lock.
46%
Active Engagement
Nearly half of onboarded students completed challenges.
1,936
Challenges Completed
Photo and trivia submissions in a single day.
12.4
Avg. Activities / Student
Deep, sustained immersion rather than brief drop-ins.
17
Power Finishers
Completed all 48 custom STAMP challenges.
“I had a great time. Whoever came up with this, you found a way to make ordinary campus really fun!”Why Student Affairs Teams Love RandezVous
- 1
Zero IT Burden & Enterprise Compliance
Walled-garden authentication restricts access to verified institutional email addresses.
- 2
Turnkey Dashboard Control
Build quests quickly, push live notification hints, moderate media in real time, and view live analytics.
- 3
Universal Access
Students join instantly on iOS, Android, or the web with zero technical friction.
- 4
Versatile Use Cases
Built for Orientation, Welcome Weeks, Involvement Fairs, Homecoming, Finals De-Stress Quests, and Campus Tours.
Partnering with RandezVous · Annual Licensing
Predictable, cost-effective annual partnerships with unlimited quest creation across the academic calendar.
20% Higher-Ed Discount on All LicensesDepartment License
Unlimited quests for your student union or division.
Campus-Wide License
Expanded access across multiple campus divisions and student organizations.